University Agenda

“Michael gave us the exact speech he used to secure
$40,000 in business. This alone is worth the investment of the entire license!”

Barbara Nichols Mencer, San Diego, CA

BGS University serves as the launching pad for your business. You will learn exactly what to do, what order to do it, and how.

KEYS TO SUCCESS
Vision
Belief
This Is It!
Follow C&GR
Win – Win
Consistent, Persistent Action
Patience
Teamwork / Model
Partner
Delegate

THE ORDER TO GROW YOUR BUSINESS
Overview
Action!
Linear / Simultaneous
Weekly Training
Four Components:
Infrastructure / Marketing / Product & Service Creation / Delivery
Steps
Decide On Target Market
Fill / Maintain Personal Practice
Secure Speaking Engagements
Customize Core Material
Create Core Product(s)
Create / Enhance Website
Conduct Core Teleclasses
Conduct Live Seminars
Create Comprehensive Product
Elevate Product & Service Offerings
Hire Associate Coaches
Create NEW Products and Services

CUSTOMIZATION
Keys To Success
Step By Step Process
Customization By Module
Who and What
How
Marketing Train
Comp Session

PRODUCTS, SERVICES, & PRICING
Monthly Ezine Newsletter
Report / Challenge
One Hour Teleclass
Mini Workbook
Mini Workbook / CD Package
Core System Workbook
Core System CD
Core Package
Speech
Eight Week Teleclass
Comprehensive System Package
Seminars (1/2 Day, Full, Two Day)
Individual Coaching
Group Coaching
Coaching Package (3-6 Mo.)
Client Revenue Share
Private Labeling
More

BUSINESS INFRASTRUCTURE
Teleclasses
Bridge Rentals
Newsletter & Database Hosting
Merchant Account & Shopping Carts
(Virtual) Assistance
Accounting – QuickBooks & Quicken
PC Needs
Audio Podium
Internal Documents
Best Practices

MARKETING YOUR BUSINESS
Overview
Keys To Success
Marketing System
Free Report / Challenge
Teleclasses
Speaking
Strategic Alliances

SPEAKING
Secure Engagements
The Five-Step Model
Back of Room Sales
Michael’s Speech

CREATING AUDIO PRODUCTS
How to create Passive Income
Audio Recording Methods
Six-Figure Audio